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General Motors' objective in the market-oriented pricing strategy is to set competitive prices based on the prevailing prices of automobiles in the global market . For example, many GM automobiles are priced according to the price ranges of competitors.How do I contact GM customer service?
Contacting General Motors (GM) - by phone or otherwise. While 800-462-8782 is General Motors (GM)'s best toll-free number, there are 3 total ways to get in touch with them.What is GM business strategy?
General Motors Company (GM) has a generic strategy (Porter’s model) that ensures competitive advantage amid increasing competition in the global automotive industry. Michael Porter’s model indicates that competitive advantage is created through a generic strategy that the company effectively applies in relation to variables in the target market.