Rhetorical Appeals: Logos, Pathos, and Ethos Defined – Writing
https://pressbooks.calstate.edu/writingargumentsinstem/chapter/rhetorical-appeals-logos-pathos-and-ethos-defined/
WebAristotle defined these modes of engagement and gave them the terms that we still use today: logos, pathos, and ethos. Logos: Appeal to Logic. Logic. Reason. Rationality. Logos is brainy and intellectual, cool, calm, collected, objective. When an author relies on logos, it means that they are using logic, careful structure, and objective ...
DA: 17 PA: 62 MOZ Rank: 58