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What are the two sections of the marketing plan?

This assignment consists of two sections: a marketing plan and sales strategy and a marketing budget. Note: You must submit both sections as separate files for the completion of this assignment.

How do I create a marketing budget for Section 2?

Section 2 uses the “Business Plan Financials” MS Excel template (see: Required Course Files in Week 1). Use the Business Plan Financials Guide (see: Required Course Files in Week 1) to support your development of the marketing budget. Complete the “Marketing Budget” worksheet for your company.

What is a marketing plan and how to create one?

A marketing plan integrates business functions to operate with consistency – notably sales, production, finance, human resources, and marketing. The structure of a marketing plan can include the following sections: This section outlines the expected outcome of the marketing plan with clear, concise, realistic, and attainable objectives.

What is assignassignment 2 marketing plan?

Assignment 2: Marketing Plan. This assignment consists of two sections: a marketing plan and sales strategy and a marketing budget. Note: You must submit both sections as separate files for the completion of this assignment. For the first 6 months your company is in business—to give you time to perfect your product and to learn from actual ...


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